Give your business a boost
in the digital world through:
Social Media Marketing
Class Duration: 24 Hours
Available Schedules on Weekend and Weekday
Livestream on Zoom
Learn in real-time.
SkillsFuture Credit Eligible
Accredited by the Institute of Banking & Finance
Explore hands-on and strategic methods
to grow your online presence
Course Overview
Designed for individuals interested in mastering the digital marketing field,
this course will give you the skills to excel in the world of online marketing.
Takeaways and Benefit
By the end of the course, you will be able to:
-
Identify the right-mix of Social Media Marketing platforms (eg. Facebook, Instagram, YouTube, TikTok etc) for your business.
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Target customers based on your product and market trends.
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Utilise content strategy to tell a consistent & cohesive story for your brand.
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Set up and manage Facebook, Instagram and TikTok campaigns and advertisements.
Who Should Attend
-
This course is designed for PMETs that have zero to little knowledge / skills in using digital platforms.
Training Duration:
24 Hours
Available Schedules
Weekend: 3 full days, 9am-6pm
Weekday: 7 evenings, 6.45pm-10.15pm
Mode of Training:
Online Training via Zoom
Key Details
Course Title
Social Media Marketing
Course Reference Number
TGS-2021007674
Training Provider
Unicorn Financial Solutions
Pte Limited
Certification
Participants who fulfil all requirements
will receive a Certificate of Completion issued by the Approved Training Provider.
What You'll Learn
Takeaways and Benefit
Who Should Attend
Choose The Right Digital Platforms
Navigate popular platforms like Facebook, Instagram, YouTube, TikTok and Linkedin and how they can work for your audience.
Social Media Strategy
Learn the G-M-H-T 4 step process to crafting a social media strategy, and the concept of micro-moments.
Brand Storytelling
Use content strategy as a way to tell a consistent, cohesive story about your business.
Facebook, Instagram, TikTok Advertising
Learn and practise hands-on strategies to set up advertisements on Facebook, Instagram and TikTok.
Analysing Social Media Campaigns & Ads
Conduct social media audit & re-optimise ads based on key measurement metrics and generate better results.
Social Media Marketing Calendar
Get hands-on experience in developing a Social Media Calendar filled with
engaging content.
Course Outcomes
Dive into tactics behind effective campaigns
Run
Cost-Effective Campaigns
1.
Conduct end-to-end set up of social media campaigns.
Create Engaging Content
2.
Design posts that capture attention and drive traffic.
Crafting A
Social Media Strategy
3.
Create a master plan for how you create, post, and engage with your social media content.
Map Your Customer Journey
4.
Learn how social media can serve as touch points to engage and re-engage your customers.
Optimising Ads and Campaigns
5.
Refine your campaign with strategic optimisation.
Guide by Industry Expert
About the Trainer
Fees & Subsidies
Up to 90% course fee subsidies &
payable with Skillsfuture Credits.
Course Fee Table | Full Course Fee Before Subsidy | Singaporeans aged 40 & above | Singaporeans aged 21-39 & PRs |
|---|---|---|---|
Subsidy Quantum | NIL | 90% inclusive of GST | 80% inclusive of GST |
Payable Fees after Subsidy | S$3210.00 | S$321.00 | $642.00 |
Terms & Conditions Applicable:
* All of the prices above are inclusive of GST.
* Up to 90% Enhanced Funding Support is available for training programmes commencing between 1 January 2022 and 30 June 2022.
* Course fee subsidy for self-sponsored individual is inclusive of GST, course fee subsidy for company-sponsored individual is exclusive of GST.
* Companies eligible to submit claims for company-sponsored participants include Singapore-based financial Institutions regulated by MAS (licensed or exempt from licensing by MAS) andFinTech firms certified by Singapore FinTech Association (Terms and Conditions apply). SkillsFuture Credit cannot be used to co-fund the programme fees of company-sponsored training programmes.
How to enrol
2
STEP
3
STEP
1
STEP
Registration
Payment Process
Class Preparation
Fill in the Registration Form below and secure your slot by paying a $30 application fee.
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This application fee will be refunded upon programme completion.
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You will receive an email to confirm your payment and registration.
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You will be receiving a email from Course Admin 1- 2 weeks before class start.
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Follow the email guide to complete the enrolment process and pay the course via SkillsFuture Credit deduction or Paynow/Bank Transfer.
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Enrol into our online Learning Management System
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Access the learning materials and Zoom link on the LMS for reading.
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You are encouraged to prepare 2 devices (laptop, tablet or phone) during the class, to navigate between Zoom and learning materials more easily.
Course Schedules
Class Code | Class Type | Timing | Schedule |
|---|---|---|---|
SMM006N | 7 Nights | 6.45pm-10.15pm | 21 Feb, 23 Feb, 25 Feb, 28 Feb, 2 Mar, 4 Mar (OA 7 Mar) |
SMM005F | 3 Days | 9.00am-6.00pm | 19 Mar, 26 Mar, 2 Apr (OA 2 Apr) |
SMM003F | 3 Days | 9.00am-6.00pm | 29 Jan. 9th Feb, 12 Feb (OA 12 Feb) |
SMM004N | 3 Days | 9.00am - 6.00pm | 15 Feb, 16 Feb, 17 Feb (OA 17 Feb) |
Secure A Slot with
$30 Application Fee Below
Application Fee is Refundable upon completion of the online course.
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